JORDANLUCA FALL WINTER 2023

The FW23 collection explores aesthetic contrast and contradiction to reflect the times we live in. Smartphone technology means that, more than ever, we connect with each other and make meaning through images and iconography. There is barely any meaningful separation between on- and off-screen life. Philosopher Slavoj Žižek reminds us that we are living in a weird moment, when multiple catastrophes – global warming, pandemics, social tension, the prospect of full digital control of our thinking and the rise of extremism – are all competing for primacy. Which one will be our downfall? Or will we outrun them all? And what of the complete annihilation visited on numerous civilisations of the past: the Mayans, the Romans, even the dinosaurs. Is that where we are? The planet is still here, after all, spinning on its axis and hurtling through space. So while FW23 examines the idea of Armageddon, it interprets it not as the final end, but more as a time when we’re suspended in uncertainty, w