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2024 S/S METROCITY Fashion Show & Party [Dear Studio54]
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2024 S/S METROCITY Fashion Show & Party [Dear Studio54]
1977 New York Manhattan, βStudio 54β was a legendary disco club that expresses the sensual charm of the style icons of the era and unprejudicedly gives artistic inspiration. This is a collection that presents a contemporary reinterpretation of the Day & Night in Portofino, an Italian luxury vacation spot where the crew of βStudio 54β departed in search of freedom, rebellion, and art.
Founded in 1992 in Italy, Metrocity launched in Seoul in 1997. Since 2009, it has been the sole brand in Korea to showcase its collections through fashion shows every season. During the 2015 S/S Seoul Fashion Week, Jessica Alba, the first Hollywood celebrity to do so in South Korea, made an appearance. Following her, celebrities like Barbara Palvin, Rosie Huntington-Whiteley and Kate Moss also participated. The brand consistently set records for the highest number of attendees each season, and its collections, known for their high level of craftsmanship, have become a global sensation, making headlines every season.
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