Taiwan is the heart of the bike industry, and the annual Taipei Show showcases how bikes and gear come together, as both consumer brands and the companies that service them set up shop in a sprawling convention center.
I walked the halls to see what was new, weird, and wild, and to chat with folks from around the world.
It was my second time at the show, but my first visit was 25 years ago (!) so things have changed.
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The Ride is supported in 2024 by:
Castelli clothing:
Giro helmets:
Feedback Sports stands & tools:
Silca maintenance: (save 10% with code ’theride’)
First Endurance nutrition: (save 20% with code ’THERIDE’)
Shimano shoes & glasses:
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